WHYIT

Produce and Creative Direction.

We mostly focus on and care about the significance and essence that each creativities have. And we never forget to have the inquiring mind “Why it?” to make the clear view.

Our Creative Collaborations

WHYIT

PROJECTS

Hublot Loves Football feat.堂安律

2022.11.1

Movie Direction

MARC JACOBS Omotesando Opening Reception Party

2022.7.27

DJ Casting

Hublot 大迫勇也×堂安律 Charity Event

2022.06.19
Planning,Production,Operation

Hublot 表参道ブティック × Takashi Murakami ファサードムービー

2021.12.10

Movie Direction

Hublot 表参道ブティック Opening Movie

2021.12.4

Movie Direction

COACH OUTLET 御殿場/酒々井/三田 Calligraphy Event

2021.3.6-7

Artist Booking/Operation

Hublot&Takashi Murakami Launch : Live Broadcast

2021.1.26
Planning,Production,Operation

阿寒ユーカラ ウタサ祭り

2020.2.15-16 
Air Dome import

ドラマ サ道×TTNE 「SKYTREE SAUNA」

2019.12.1-25

Operation,PR

NBA JAPAN GAMES 2019 Presented by Rakuten LIVE VIEWING PARTY

2019.10.8

Decoration

ZENITH HIGH FREQUENCY TOKYO

2019.10.4

Planning,Production,Operation

SAUNA FES JAPAN 2019

2019.9.21-23

Planning,Production,Operation

ULTRA JAPAN 2019 Red Bull Tower Booth

2019.9.14-15

Production,Decoration

ULTRA JAPAN 2019 VVIP

2019.9.14-15

Planning.Production,Operation

THE PERSON

2019.9.11

Produce

RICOH × JAXA THETA PRESS CONFERENCE

2019.8.28

Planning,Production,Operation

STAR ISLAND 2019

2019.7.20

Planning,Production,Operation

CORONA SUNSETS FESTIVAL 2019 SAUNA BOOTH

2019.7.13-14

Sauna coordination

SAIL HUS

2019.7.05-8.31

Produce

CORONA WINTER SAUNA SHIMOKITAZAWA 2019

2019.1.19-3.17

Sauna coordination

Bacardi Over The Border 2018

2018.11.5

Operation,PR

PMD Exhibition 2018 A/W

2018.10.17-19

Decoration

TAG Heuer Max Verstappen Interview

2018.10.4

Movie Direction

TTNE POP-UP STORE at SHIBUYA LAND

2018.9.29-30

Produce

REDBULL SHARE THE ROOM

2018.9.27

Direction,Decoration

ULTRA JAPAN 2018 Red Bull Tower Booth

2018.9.15-17

Production,Decoration

ULTRA JAPAN 2018 VVIP

2018.9.15-17
Planning, Production, Operation

TAG Heuer Museum In Motion

2018.9.4

Movie Direction

PMD POP-UP STORE at MITSUKOSHI GINZA

2018.8.29-9.4

Decoration

TTNE POP-UP STORE at DAIKANYAMA T-SITE

2018.9.2-4

Planning,Management

ZEN VAGUE × TTNE × 第70回鎌倉花火大会

2018.7.24

Organizer

TAG Heuer Shinji Kagawa Talk Event

2018.7.19

Planning, Production, Operation

STAR ISLAND 2018

2018.5.26

Planning, Production, Operation

RedBull x LEXUS “Night Flight”

2018.4.25

Planning, Production, Operation, PR

MERCER BRUNCH TERRACE HOUSE TOKYO Renewal Opening Party

2018.4.20

Planning, Operation

Coca-Cola frozen PR Event

2018.4.13

Sauna Coordination

TAG Heuer Ginza Boutique Opening Event

2018.4.9

Planning, Production, Operation

TRUNK × TTNE SAUNA PARTY

2018.4.8

Sauna Coordination

SLUSH TOKYO 2018 STAR ISLAND BOOTH

2018.3.28-3.29

Planning, Production, Operation

New Balance “GREY DAY”

2018.3.15

Planning, Production, Operation

TABILABO “BPM Opening Party”

2018.2.2

Planning, Production, Operation

CORONA WINTER SAUNA

2017.12.9,10

Sauna coordination

TAG Heuer YOUNG GUNS AWARD

2017.12.8

Planning, Production, Operation

GU×Aerosyn-Lex Concept Movie “HYBRID TOKYO”

2017.12.03

Produce, Movie Direction, Casting

DAWN Live Entertainment Summit 2017

2017.11.13

Production, Operation

CORONA WINTER ESCAPE

2017.11.2
Sauna coordination

BALLY CAFE

2017.9.29-10.9

Planning, Production, Operation

ULTRA JAPAN 2017 Red Bull Tower Booth

2017.9.16-18

Production,Decoration

ULTRA JAPAN 2017 VVIP

2017.9.16-9.18

Planning, Production, Operation

BACARDI “Over The Border”

2017.6.29

Operation, PR

TAG Heuer YOUNG GUNS AWARD KICK OFF EVENT

2017.6.27

Planning, Production, Operation

STAR ISLAND 2017

2017.5.27

Planning, Production, Operation

Red Bull×Lexus “NIGHT FLIGHT”

2017.5.8

Planning, Production, Operation, PR

TAG Heuer CONNECTED MODULAR 45 CAFE

2017.5.3-5.7

Planning, Production

BRENTWOOD TERRACE LAUNCH PARTY

2017.4.23

Planning

BALLY Ginza Store 1st Anniversary Party “A TASTE OF BALLY”

2017.4.6

Planning, Production, Operation

Spotify Japan Launch Party “FUTURE HANAMI”

2017.3.17

Planning, Production, Operation

TAG Heuer x SHINJI KAGAWA YEAR-END INTERVIEW

2016.12.22

Shooting arrangements

TAG Heuer presents DINER EN FAMILLE A TOKYO

2016.11.24

Planning, Production

TAG Heuer with KEI NISHIKORI SPECIAL PRESS EVENT

2016.11.24

Planning, Production, Operation

TAG Heuer × Menʼs Club SPECIAL EVENT

2016.11.9

Planning, Production, Operation

TAG Heuer J LEAGUE Official Partnership Announcement

2016.10.25

Planning, Production, Operation

ULTRA JAPAN 2016 TAG Heuer WALL

2016.9.17-19

Planning, Production, Operation

ULTRA JAPAN 2016 VVIP AREA

2016.9.17-19

Planning, Production, Operation

ULTRA JAPAN 2016 RedBull TOWER BOOTH

2016.9.17-19

Construction Management, Design

AFTER ULTRA 2016 supported by TAG Heuer

2016.9.17-19

Planning, Production, Operation, PR

adidas NMD Relaunch Party

2016.8.9

PR (Casting)

HOT 97 SUMMER JAM TOKYO

2016.7.29

PR (Casting)

TAG Heuer × ONE PIECE Exclusive Night Cruising

2016.7.7-8

Planning, Production, Operation, PR

TAG Heuer Official Ambassador Press Conference

2016.6.23

Planning, Production, Operation, PR

PIAGET Possession Music Lounge

2016.6.15-16

PR (Casting)

RELIVE ULTRA WORLDWIDE 2015 4K Screening

2016.5.25

PR (Casting)

SENSATION 2016 Launch Party for VIP

2016.5.11

Work assistance, PR (Casting)

PACHA FESTIVAL TOKYO 2016

2016.5.3

PR (Casting)

adidas Originals Presents 交差点/交差展

2016.4.28-5.9

Casting, PR

Reebok FITNESS BATTLE CLUB PRE-OPENING PARTY

2016.2.9

PR (Casting)

「ACT OF LOVE~愛は、行動するもの。~」展

2016.1.7

PR (Casting)

⼩さなシェフのレストラン

2015.12.17-18

PR (Casting)

ROGER&GALLET Christmas Apero Party

2015.12.3

Planning, Production, Operation, PR, Catering

OMEGA Blogger interview

2015.11.30

PR (Casting)

BARNEYS NEW YORK Winter Magic For Gift King & Queen

2015.11.10

Planning, Production, Operation, PR, Catering

U・F・O (PKCZ) PVIP AREA

2015.10.31

Production, Operation, Catering

SENSATION JAPAN 2015

2015.10.8

Adviser, PR (Casting)

Diner en Blanc Tokyo 2015

2015.10.3

Organizer

Start Organic with Melvita

2015.9.29

Planning, Production, Operation, PR

ULTRA JAPAN 2015 VVIP AREA

2015.9.19-21

Planning, Production, Operation

ULTRA JAPAN AFTER PARTY supported by TAG Heuer

2015.9.19-21

Planning, Production, Operation, PR

adidas Originals TUBULAR @ Fashion’s Night Out

2015.9.12

PR (Casting)

Dior Addict Launch Party

2015.9.11-12

Work assistance, Catering

BARNEYS NEW YORK WE CELEBRATE “25” Special Party

2015.9.4

Planning, Production, Operation, PR, Catering

NETFLIX JAPAN PRE LAUNCH PARTY

2015.9.01

Adviser, PR (Casting)

adidas Originals SUPER STAR PLAYGROUND

2015.8.17

Adviser, PR (Casting)

MERCER CAFE TERRACE HOUSE 7th Anniversary Party

2015.7.31

Planning, Production, Operation, PR

KAWAII MONSTER CAFE Launch Party

2015.7.23

Work assistance, PR

Beats by Dr.Dre×Undefeated present A TOKYO TURN UP

2015.7.22

Planning, Production, PR

SENSATION Launch Party for VIP

2015.7.8

Adviser, PR (Casting)

LEGENDS ARE FOREVER by ZENITH

2015.7.2

Planning, Production, Operation, PR

RIMOWA Store OSAKA SHINSAIBASHI Opening Reception

2015.6.11

Planning, Production, Operation

RIMOWA Store TOKYO OMOTEANDO Opening Reception

2015.6.9

Planning, Production, Operation

KAMAKURA BBQ PARTY presented by MERCER OFFICE

2015.4.24-25

Planning, Production, Operation, PR

adidas Originals flagship store opening party

2015.4.23

PR (Casting)

CLINIQUE pop happy lounge

2015.4.18

PR (Casting)

SAKURA TERRACE PARTY presented by MERCEROFFICE

2015.4.11

Planning, Production, Operation, PR

PLAYBOY NIGHT by AGARU SERUM

2015.4.7

Planning, Production, Operation

LE TEINT ENCRE DE PEAU LAUNCH PARTY by YSL BEAUTÉ

2015.3.10-12

Planning, Production, Operation, PR

SENA 20th Anniversary VERTICAL TASTING in TOKYO

2015.3.9

Planning, Production, Operation

TOYOTA SNS Promotion

2015.2

PR (Casting)

adidas ultra boost NIGHT TOKYO

2015.2.28

Adviser, PR (Casting)

VOLUPTE LABYRINTH by YSL BEAUTÉ

2015.2.13-15

Planning, Production, Operation, PR

adidas ultra boost NY

2015.1.22

PR (Casting)

PASSOA presents Christmas Night Cruise 2014

2014.12.22

Planning, Production, Operation, PR

MERCER GINZA Opening Party

2014.10.28

Planning, Production, Operation, PR

TGC Night in OSAKA 2014

2014.10.25

Planning, Production, Operation

MOUNT HILFIGER -Town Night Camp-

2014.10.16

Planning, Production, Operation, PR

TGC Night in NAGOYA 2014

2014.10.4

Planning, Production, Operation

ULTRA JAPAN OFICIAL CLOSED AFTER PARTY JT BOOTH

2014.9.27-28

Planning, Production, Operation

ULTRA JAPAN DRIVING KIDS with TOYOTA BOOTH

2014.9.27-28

Planning, Production, Operation

adidas #unstoppable night

2014.9.19

PR (Casting)

MADISON NEW YORK KITCHEN Opening Party

2014.8.25

Planning, Production, Operation, PR

Diner en Blanc Launch Party

2014.8.9

Organizer

touchMe After Party

2014.5.23

Planning, Production, Operation